The Flood /
Anatomy of a Rupture
A premiere of a video clip directed by Loida García that turned into an artistic performance. A co-designed experience by Loida García, Andreu Llorca and Flying October in Palo Alto, one of the reference creative spaces in Barcelona..
More than 140 people lived through the different phases of a relationship break-up, in their own skin, during the course of one day. The experience was designed from insights extracted from real stories from the creators themselves.
Several attendees described it as a healing event.
Experience design / Design thinking / Performance art / Installation design